Historie_Spielhalle-70er Jahre

50 Years of MERKUR Casino: 1974–1983

Look back with us on 50 years enjoying the game.

approx. 4 min.
50 Years of MERKUR Casino: 1974–1983

The first decade

Spielhalle_PG_das erste Jahrzehnt

“When the idea of the Arcade was born, there were still particularly many of the simple, often even primitive halls, cheaply furnished and mostly filled with machines ‘from yesterday’. With that, no new friends for coin-operated gaming could be won! So what could be more natural than to open a counterpart – an attractive large venue, equipped with carpeted floors and a suspended ceiling, with plenty of glass and mirrors, soft lighting, and a pleasantly low noise level. And into this came the newest, the very latest gaming and entertainment machines from all over the world. My idea of the MERKUR Arcade was born!”

Paul Gauselmann

Arcades and ambience

In 1974, the first MERKUR Arcade was opened in Delmenhorst. The “invention” of the modern gaming venue in the form of the MERKUR Arcade by company founder Paul Gauselmann was an important milestone in his entrepreneurial success. The first Arcade was located at Langen Straße 4–6 in Delmenhorst.

Orange ceiling rings, light strips, and brown sisal wall coverings shaped the interior of the first Arcades; the exterior design featured three-coloured stripes.
In 1976, the MERKUR sun was added, designed by Paul Gauselmann’s long-time friend Werner Gantefoehr as a lucky symbol for the company.

From the very beginning, the Arcades relied on a uniform interior and exterior design to create the highest possible recognition value.

Star factor: At many new openings of MERKUR Arcades, celebrities also offered their congratulations. Among them were TV host Jürgen von der Lippe, singer Ted Herold, actors Heinz Eckner and Volker Lechtenbrink, as well as presenter Carlo von Tiedemann.

The MERKUR Arcade

45 Spielhalle Anfangsjahre Minden Kopie

Pinball, billiards, and table football delighted the guests.

Spielhalle_Kleidung_historisch

Employees and service

At first, staff in the Arcades were called “supervisors”. The term was derived from the supervision booth, which was placed centrally in the Arcade, elevated on a platform.
In 1982, the first Arcade managers were appointed. Until that point, regional managers had been responsible for operations in the Arcades, each overseeing up to 15 venues.

Black trousers, a white shirt or white blouse, and an orange waistcoat: this was what the uniform looked like in the 1970s – although it was not yet mandatory for staff.

MERKUR Arcade continued to expand its service concept over the decades. Coffee was already being served to guests in the first Arcades – although still in plastic cups.

Gaming Machines 1974–1983

The company invested in its machines like no other in the industry, thus always offering customers the latest products.
Entertainment machines (UHG) were particularly popular with customers in the beginning. Video game consoles were not yet available for private use. This is why they enjoyed the same popularity in the arcades as pinball machines and driving simulators.

In December 1976, the MERKUR B , the first money gaming machine developed by Paul Gauselmann, received approval from the Physikalisch-Technische Bundesanstalt (PTB). In 1977, the machine was launched nationwide. It immediately brought much more gaming fun and doubled the cash takings. In 1978, the MERKUR Capri was introduced to the market. At that time, money gaming machines were reel machines and offered one single game per machine. Their replacement therefore always involved exchanging the entire machine. The subsidiary company Stella was founded, which launched the money gaming machine Venus onto the market. The machine was particularly successful and was later further developed as the Venus Multi and Venus Multi Multi.

With the money gaming machine Komet , which featured a risk ladder, the company achieved another major success. In 1983, the MERKUR Disc , a disc machine, marked another milestone in the development of money gaming machines from the Gauselmann Group. From 1983 onwards, the video boom stagnated, while the interest in money gaming machines increased. With the entertainment machine TV Ideal for video games, only the circuit boards had to be replaced for the first time – the housing could remain in the branch.

MERKUR_B_Automat_1117x1590px

1/3 MERKUR B (1977)

MERKUR_KOMET_Hochformat

2/3 MERKUR Komet (1981)

MERKUR_Disc_Freisteller

3/3 MERKUR Disc (1983)

Did you know?

  • The MERKUR B received its name because it was launched in the Year of Mercury.
  • The majority of employees working at MERKUR Arcades during this decade were male.
  • Small change wanted: At first, money gaming machines could not accept banknotes. This only changed at the beginning of the 2000s.
  • On average, MERKUR Arcades were open 17–18 hours a day. Common opening times were from 8 a.m. to 1 a.m.
  • Pinball machines were particularly popular with guests. To supply the branches with these sought-after entertainment machines, several containers were often transported across Germany on the company’s own lorries.
  • Set in stone: In 1976 the 30-pfennig game was introduced, with higher stakes not permitted.
  • Pioneering: Between 1982 and 1983, the first IT system was introduced at MERKUR Arcades. With the IBM 5280, the statistics department was now able to collect and evaluate data electronically, making punch cards and calculators redundant.

Spielhalle_History

At that time, more entertainment machines were installed in the MERKUR Arcades than money gaming machines.

Historie_Spielhalle-70er Jahre

That wasn’t enough?

Would you like to learn even more about the history of MERKUR Casinos?

Then be sure to read the articles.

50 Years of MERKUR Casinos: 1984–1993
50 Years of MERKUR Casinos: 1994–2003
50 Years of MERKUR Casinos: 2004–2014

Double your luck? Just share it:

Be part of the history!

Logo-Merkur-Casino_Hoch_positiv-SW Kopie